MKOR Blog - Latest trends in market research


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We are at the HR 2.0 2017 Conference, organized by Wall-Street


Corina Cimpoca, the founder of MKOR Consulting, is joined by human resources specialists, entrepreneurs, service experts, trainers, managers, and representatives of state institutions.


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We talked about Homeschooling on Radio Itsy Bitsy


Corina Cimpoca, the founder of MKOR Consulting, was Tily's guest on Radio Itsy Bitsy, where she spoke about Homeschooling in Romania as an alternative to formal education.


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MKOR Consulting to Participate in HR 2.0 2017 – Wall Street Conferences


Corina Cimpoca, the founder of MKOR, will join human resources specialists, entrepreneurs, service experts, trainers, managers, and representatives of state institutions to address the acute talent shortage.


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The “Romania’s Favorite Employers” Study


For the fifth edition of the study, Inspire Group decided to co-opt us to help them find out details about the most loved employers in Romania and their image on the labor market.


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Consumers… of hearts! or About marketing in the month of love 2017


As time and inspiration are limited resources, more and more lovers are turning to virtual search tools. Online stores have noticed the trend and expect substantial growth during this period.


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Marketing Trends 2017


We've decided to summarize the main marketing trends you'll use for your brand strategy. Consumers are not only keeping up with them but are actually setting the tone for trends.


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Marketing during protests? Next question!


During the events of the past week, some companies had an overtly political message, others supported causes anonymously, while others simply found the perfect opportunity to assert themselves (#altaintrebare).


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What is Jobs to be Done?


Jobs to be done in marketing prioritizes information, focuses on the process, and addresses problems right at their root.


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Happy Holidays and many happy (money) returns! Or about the 20% corporate income tax donation


We are profitable again this year, so we can donate 20% of our corporate income tax! We have chosen to donate those 20% to the Inima Copiilor Association, just like last year.


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Micro-moments in the Digital Era. MKOR at Business Days Cluj 2016


The theme of the session Corina was invited to speak at was “Digital Behavior. Preferences, behavior, and concerns in a hyper-connected world”.


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