About MKOR
Experts in strategic market research and email automation services
75% of companies in Romania carry out market studies, especially to substantiate strategic decisions, according to research carried out by MKOR Consulting.
Latest research & business automation articles
MKOR Consumer Sentiment 2026 Study: 87% of Romanians are pessimistic, and optimists have halved in 3 years
Pessimists rose from 74% to 87% in three years, and optimists halved. What 12 quarters of MKOR data reveal about the…
MKOR & Uniprest Instal Study: The Construction & Installation Market in Romania 2026
62% of construction and installation leaders expect less work in 2026, and the shortage of skilled staff has overtaken…
What You Risk by Launching an Untested Idea: 5 Hidden Costs
Discover the hidden costs of launching an untested idea. Learn why concept testing is essential to protect your…
4 Concept Testing Studies: How to De-Risk Your Investment with Real Market Data
Four concept testing projects in four different markets (digital products, entertainment, HoReCa, legal tech), showing…
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