MKOR Blog - Latest trends in market research


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Research on the Impact of the CoronaVirus Epidemic on Romanians’ Life


In MKOR's latest research, we highlight the impact of the Covid-19 epidemic in Romania and the attitudes of the population related to these changes.


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Importance of Qualitative Research for Sustainable Business in 2020


Qualitative research is easier to apply and sometimes even more affordable as it does not require a large sample. Marketers and entrepreneurs can use qualitative methods to conduct market research, and actionable information for…


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Mystery Shopping B.I. Dashboard


The challenge? You're looking for an awesome company that can take on your Mystery Shopping project. Take our mystery shopping dashboard for a spin, all packed with real-time data!


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11 Research Trends You Need to Know. Key Take-Aways from Best of ESOMAR 2019 Conference


The Best of ESOMAR Romania 2019 event was an opportunity for MKOR to outline the research trends that will mark future research practices. Our passion goes beyond our daily work, so we constantly inform ourselves and read studies that help…


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Real-Time Field Collection Research Dashboard


How would you like to get a real-time dashboard that you can query at any time of the day in order to check the status of your field research project? Sign-up for free and test a live dashboard from one of our research projects.


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Wisdom of the crowds in market research


The aggregation of information in groups leads to better decisions than individual judgement. Market research provides you with the wisdom that crowds hold.


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Digital Marketing Trends 2019 White Paper


Keeping up with all the changes, challenges and opportunities is now, more than ever, the key for successful companies, which grow with the trends. We've spent entire weeks documenting the latest, the greatest, the juiciest marketing…


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Digital Fashion Consumer Trends Report 2019


Discover the latest market trends and uncover sources of innovation for digital fashion in Romania with the latest industry research from MKOR Consulting’s team of experts.


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MKOR Panel Book


Access our Panel Book and get insights about B2B and B2C targets for market research. Gain a deeper understanding on the countries we can access with our online panels.


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MKOR Esomar 28


Get to know us better, ESOMAR asked, we answered. Download our Esomar 28 response to see how MKOR differentiates itself from other sample providers. Provable market research by MKOR.


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