MKOR Research Blog: Actionable Insights & Market Trends


Welcome to the MKOR knowledge hub, where we translate complex data into strategic business opportunities. Our blog is designed for professionals seeking to understand the shifting dynamics of the Romanian and European markets through the lens of rigorous market research. Explore our latest articles covering consumer behavior, emerging industry trends, and innovative data collection methodologies. Whether you are looking for creative marketing ideas or deep-dives into specific sectors, our insights help you make informed decisions based on real-world evidence. Stay ahead of the curve by joining our newsletter to receive our latest research reports and market updates directly in your inbox.

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Usage and Attitude (U&A) Study – Shopping Malls Research – IULIUS Mall


MKOR Consulting's collaboration with Iulius Mall resulted in a consumer study designed to illustrate consumer habits and market trends.


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Florin Somodi and Corina Cimpoca

The COVID Crisis: How to Use This Period to Your Business’s Advantage


In the latest MKOR study, we highlight the impact of the Covid-19 epidemic in Romania and the population's attitudes regarding these changes.


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How we spend Easter during the Coronavirus epidemic


In the latest MKOR study, we highlight the impact of the Covid-19 epidemic in Romania and the population's attitudes toward these changes.


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Research on the Impact of the Coronavirus Epidemic on Romanians’ Life


In MKOR's latest research, we highlight the impact of the Covid-19 epidemic in Romania and the attitudes of the population related to these changes.


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Communication in the Time of COVID. How We Show We Care for One Another


Do you want to see the newest collection of good deeds from this period? We have prepared a BONUS and a marketing tool for you that you will like and find useful!


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Excellence In Customer Service: Free Seminar With Cătălina Duțu, EMBA


Are you an entrepreneur, sales manager, or do you work daily with individual clients? Are you directly involved in B2C activities or do you simply want a more united team? The Excellence in Customer Service seminar is designed specifically…


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Key Findings From the Market Research Industry, Plus Business Advice With Corina Cimpoca on BiziLive TV


Do you want to find out the freshest trends in the Market Research industry directly from a business owner? See what Corina Cimpoca, Owner of MKOR Consulting, has to say! You will also find out what the secret to a successful business is,…


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transportation and logistics from fm logistic

Logistics and Transportation Market Trends in Romania – FM Logistic


Starting from the need of our client to know in depth trends of the logistics market, the needs of the potential clients and new opportunities for business development, our research followed the reasons behind the choice of a logistics and…


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MKOR’s Achievements Throughout 2019


It is very important for us to share our evolution with you, our readers. So, here are the most important achievements of 2019 for us at MKOR:


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Fintech Market Potential in Romania – TransferGo


How ready is Romania for digital money transfers? For TransferGo, MKOR ran a nationally representative online opinion poll via its Research Panel, sizing fintech adoption, consumer appetite for digital financial solutions, and the real…


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