MKOR Blog - Latest trends in market research
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Importance of Qualitative Research for Sustainable Business in 2020
Qualitative research is easier to apply and sometimes even more affordable as it does not require a large sample. Marketers and entrepreneurs can use qualitative methods to conduct market research, and actionable information for…
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Mystery Shopping B.I. Dashboard
The challenge? You're looking for an awesome company that can take on your Mystery Shopping project. Take our mystery shopping dashboard for a spin, all packed with real-time data!
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Key Findings From the Market Research Industry, Plus Business Advice With Corina Cimpoca on BiziLive TV
Do you want to find out the freshest trends in the Market Research industry directly from a business owner? See what Corina Cimpoca, Owner of MKOR Consulting, has to say! You will also find out what the secret to a successful business is,…
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MKOR’s Achievements Throughout 2019
It is very important for us to share our evolution with you, our readers. So, here are the most important achievements of 2019 for us at MKOR:
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11 Research Trends You Need to Know. Key Take-Aways from Best of ESOMAR 2019 Conference
The Best of ESOMAR Romania 2019 event was an opportunity for MKOR to outline the research trends that will mark future research practices. Our passion goes beyond our daily work, so we constantly inform ourselves and read studies that help…
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MKOR Turned 7. The First 7 Years of Upbringing, As We Like To Say.
MKOR celebrates 7 years! The first 7 years of upbringing, as we like to say. 7 years in which we have evolved, worked together, rejoiced together, faced obstacles together, and overcome them hand in hand, encouraging each other. MKOR…
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Applied Customer Experience: The Story of How a Romanian Brand Differentiated Itself in a Market Dominated by International Giants
We invite you to explore the success story of a Romanian fashion brand's differentiation in an industry dominated by international giants. In a market with tens of thousands of retailers and manufacturers exporting 97% of their production,…
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Real-Time Field Collection Research Dashboard
How would you like to get a real-time dashboard that you can query at any time of the day in order to check the status of your field research project? Sign-up for free and test a live dashboard from one of our research projects.
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Promoting Diversity and Inclusion – A Business Asset
A sensitive and important topic for some, while of no interest to others, opinions regarding diversity are divided. Therefore, while some believe that organizations should have official policies and procedures aimed at supporting…
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Back to School 2019 Study
We asked Romanians how they prepare for the start of school, what purchases they make for their children who are students or preschoolers, where they shop, and how much they spend. Find out this information in the Back to School 2019…
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