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MKOR Delivers the Most Accurate Poll Ahead of the First Round of the Presidential Elections on May 4, 2025
In a volatile and polarized political climate, MKOR's final pre-election poll for the May 4, 2025 presidential election was confirmed as the most accurate in Romania. With the lowest total error margin, our rigorous methodology was…
0 Comments18 Minutes
MKOR Study: Only 1 in 4 Companies Is Optimistic – How 2025 Looks for Construction and Installation Companies in Romania
MKOR analyzed the expectations of construction and installations companies for 2025, focusing on investments, emerging technologies, and adapting to new requirements. Together with Uniprest Instal, we found that only 24% of companies are…
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MKOR Survey: 1 in 5 Romanians Doesn’t Know Who to Vote for in the First Round, While 50% Remain Undecided in the Second Round
In a volatile and polarized electoral climate, MKOR conducted an independent national survey on the 2025 presidential elections. Our data revealed a significant rise in voter indecision, with nearly 50% of the electorate undecided in…
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MKOR Study: Romania’s Electoral Landscape, Caught Between Voting, Abstention, and Polarization – April 1, 2025
A new independent MKOR study on the 2025 Romanian presidential elections reveals a deeply polarized and unpredictable landscape. While George Simion leads first-round voting intentions, he faces defeat in all simulated second-round…
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The Invisible Diversity – Autism Voice & MKOR Research on Neurodivergence in the Labor Market
Neurodiversity remains invisible in Romania’s labor market. The Autism Voice & MKOR research reveals the challenges and solutions for genuine integration in the workforce.
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MKOR Study: The Ethical Consumer 2025. Only 4 Out of 10 Romanians Are Ethical Consumers. What’s Holding the Others Back?
Sustainability is increasingly shaping Romanians’ purchasing decisions. Discover in the study “The Ethical Consumer in Romania 2025” who these consumers are, what they prefer, and how brands can win them over.
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What Motivates or Hinders the Purchase Decision? Discover Key Factors with Agile Brand Tracking 2025
Agile Brand Tracking provides deep insights into consumer motivations and barriers, helping brands refine their marketing strategies for better engagement and loyalty.
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Agile Brand Tracking – How to Measure and Optimize Brand Performance
MKOR launches Agile Brand Tracking, the service that transforms data on awareness, usage, and preference into actionable insights. In 2025, optimize your brand strategy and discover who knows, uses, and recommends your brand compared to…
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Discover Your Customers’ Preferred Communication Channels with Agile Brand Tracking
Learn how Agile Brand Tracking helps you uncover your audience's preferred communication channels, track evolving trends, and optimize your marketing strategies for maximum impact.
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Impact and Innovation in Research at MKOR in 2024: A Retrospective
2024 at MKOR: From the Launch of Agile Research to National Recognition, Discover How We Supported Our Clients' Strategic Decisions
0 Comments29 Minutes