Last week we were at Business Focus Brașov, the most important local business event organized by Business Days.

Corina Cimpoca, the founder of MKOR, spoke about the results of the most recent self-conducted study: The Romanian Entrepreneur’s Profile.

The Romanian Entrepreneur’s Profile

What defines a leader in Romania?

What are the main values and the lifestyle of entrepreneurs in Romania?

What are the habits, personality, values, and defining interests of today’s entrepreneurs?

And what is the link between talent, perseverance, passion, and the potential for success of entrepreneurs?


All of these were measured by MKOR Consulting in a qualitative study conducted in July 2017, on a nationally representative sample of over 630 leaders – managers and entrepreneurs.

Of these, 347 are entrepreneurs from the business and NGO sectors.

One of the unique elements analyzed by MKOR in the study is the potential for success of Romanian entrepreneurs and the extent to which their qualities, habits, and values are related to their own success in life and business.

For this, the GRIT Scale was used for the first time in Romania, a tool developed by Angela Duckworth, a specialist in neuropsychology, which is successfully used in the USA.

The tool proposes a formula that measures how talent and perseverance influence the achievement of success.


At Business Days, Corina Cimpoca presented several interesting details included in the study conducted by MKOR Consulting:

  • What are the defining character traits and attitudes of entrepreneurs
  • What are the sets of values they live by and how they translate into habits
  • How GRIT correlates with satisfaction with one’s own life
  • The motivations for choosing entrepreneurship, as well as the challenges entrepreneurs face
  • What leadership styles Romanian entrepreneurs adopt
  • How they develop business relationships by participating in business events
  • The level of involvement in other activities outside of work and the types of organizations and associations entrepreneurs belong to
  • Who are the leaders and books that inspire entrepreneurs the most
  • What advice entrepreneurs offer to those who wish to choose the path of entrepreneurship

Watch the full recording of the presentation here

In the Live Studio with Mihaela Tatu

During this event, Corina gave an interview to Mihaela Tatu, in the Business Days TV Live Studio.

In the interview, Corina spoke about the motivations behind this study, her challenges as a manager, as well as the main characteristics of the leader in Romania.

Another widely debated topic in the interview was the link between talent, perseverance, passion, and the potential for success of entrepreneurs.

Watch Corina’s interview with Mihaela Tatu here

About Business Focus Brașov

Business Focus Brașov is one of the most important business events, where you can interact directly with over 350 entrepreneurs, managers and professionals from various fields.

Here you can learn and be inspired by over 40 speakers who are successful entrepreneurs, high-performing managers from well-known companies on the market and professionals with experience and an impeccable professional reputation in their field of expertise.

Consult the MKOR Agenda!

We invite you to consult the MKOR agenda for September.

In short, in the coming period we will be at:

If you would like to meet us at one of these events to discuss more about common interests, do not hesitate to write to us.

Corina’s outfit at Business Focus Brașov was provided by the NISSA brand, which we would like to thank in this way.