MKOR Privacy Policy

Version: 3.0
Last updated: 2026-01-24
DPO Contact: [email protected]


Visual Summary

Key Information
🏢 Data Controller: MKOR Consultanta SRL (Tax ID: RO30954519)
📧 DPO Contact: [email protected]
📊 Collected data: Identification, contact, demographic, professional
⚖️ Legal basis: Consent, contract, legal obligation, legitimate interest
🔗 Sharing: IT providers, research partners, authorities
🌍 Transfers: EU, USA (Data Privacy Framework), other countries (SCC)
⏱️ Retention: 30 days – 75 years (depending on purpose)
Your rights: Access, rectification, erasure, portability, objection

Exercise your rights: mkor.eu/contact or [email protected]


Table of Contents


1. About Us

Data Controller

Details
Name MKOR Consultanta SRL
Tax ID (CUI) RO30954519
EUID ROONRC.J2015015742405
Trade Register No. J2015015742405
Registered Office 6 Constantin Titel Petrescu St., Bl. C38, Apt. 69, Sector 6, Bucharest
Phone +40 728 853 359

Data Protection Officer (DPO)

Details
Email [email protected]
Correspondence address 2d Mărgelelor St., Villa 3, Bragadiru, Ilfov

About MKOR

MKOR Consultanta SRL is a market research agency providing surveys, opinion polls, and consumer preference analysis. We operate the MKOR Panel, a community of participants who contribute to our research studies.

This policy describes how we collect, use, and protect your personal data, in accordance with Regulation (EU) 2016/679 (GDPR) and applicable Romanian legislation.


2. Definitions

Term Explanation
Personal data Any information that identifies you directly or indirectly (name, email, Personal Identification Number, IP address, etc.)
Processing Any operation on data: collection, storage, use, transmission, deletion
Controller MKOR Consultanta SRL – we decide the purposes and means of processing
Processor Third parties who process data on our behalf (IT providers, cloud services)
Consent Your free, specific, informed, and unambiguous agreement
Data subject You – the person whose data is being processed

3. What Data We Collect

We organize information based on your relationship with MKOR:

3.1 MKOR Panel Members

If you have joined the MKOR Panel or participate in our studies:

Data Category Examples Purpose Legal Basis Retention
Identification First name, last name, phone, email, gender, year of birth Panel registration, communication, study selection Consent Duration of panel membership + 3 years
Household Number of household members Demographic segmentation Consent Duration of panel membership + 3 years
Location City/commune, county Geographical selection for studies Consent Duration of panel membership + 3 years
Education and profession Education level, occupation, professional level, income Profiling for relevant studies Consent Duration of panel membership + 3 years
Study participation Questionnaire responses Market research Consent Duration of the study + 3 years
Raffles Name, delivery address, postal code Awarding prizes Consent Duration of the raffle + 3 years

Anonymization of Study Responses

Important: To protect your privacy, we apply the following anonymization measures:

  • Data decoupling: Your questionnaire responses are separated from personal identification data. This means that responses cannot be directly associated with your identity.
  • Anonymous codes: Instead of names or emails, responses are stored using anonymous codes or pseudonyms.
  • Aggregated reporting: Study results are delivered to our clients exclusively in aggregated and statistical form, without the possibility of identifying individual respondents.
  • ESOMAR Standards: We comply with international market research standards (ESOMAR/ICC) regarding respondent protection.

Thus, even if you participate in our studies, your identity remains protected, and responses cannot be traced back to you.

Note: The MKOR Panel has its own detailed privacy policy, available upon registration.

3.2 Website Visitors

When you visit the mkor.eu website or subscribe to the newsletter:

Data Category Examples Purpose Legal Basis Retention
Technical data IP address, browser type, device, operating system Website functionality, security Legitimate interest Session – 26 months
Browsing data Visited pages, time spent, actions Experience improvement, analysis Consent (cookies) 14-26 months
Contact form Name, email, message Response to requests Contract (pre-contractual steps) 2 years
Newsletter Name, email Sending information of interest Consent Until unsubscription

For cookies: Consult the Cookie Policy for full details.

3.3 Employees and Candidates

Job Candidates

Data Category Examples Purpose Legal Basis Retention
Identification Name, date of birth, gender, citizenship Eligibility assessment Pre-contractual steps Recruitment + 1 year
Contact Phone, email, address Communication in the recruitment process Pre-contractual steps Recruitment + 1 year
Education Diplomas, certifications, qualifications Skills verification Pre-contractual steps Recruitment + 1 year
Experience CV, professional history Fit assessment Pre-contractual steps Recruitment + 1 year
References Data of persons recommending you Reference check Pre-contractual steps Recruitment + 1 year

Talent database: With your consent, we may keep your CV for future opportunities for 2 years.

Employees

Data Category Examples Purpose Legal Basis Retention
Full identification Name, Personal Identification Number (CNP), ID card, birth certificate Personnel file, legal obligations Contract + Legal obligation Duration of employment contract + 75 years
Contact Address, phone, personal email Communication Contract Duration of employment contract + 75 years
Financial Bank account, salary data Payment of salary rights Contract + Legal obligation Duration of employment contract + 75 years
Family Data of dependents Benefits, tax deductions Legal obligation Duration of employment contract + 75 years
Health Medical leaves, OHS (SSM) file Occupational health and safety Legal obligation Duration of employment contract + 75 years
Professional Evaluations, trainings, timekeeping Personnel administration Contract Duration of employment contract + 75 years

Applicable legislation: Labor Code, Fiscal Code, Law 319/2006 (OHS), GD 905/2017 (REVISAL).

Exit Interview: Upon termination of the employment contract, we may collect feedback (legitimate interest), kept for 2 years.

3.4 Business Partners

Clients, suppliers, and collaborators:

Data Category Examples Purpose Legal Basis Retention
Professional identification Name, position, workplace Signing and execution of contracts Contract Contract duration + 10 years
Professional contact Email, work phone Contractual communication Contract Contract duration + 10 years
Signature Signature on documents Validation of commitments Contract Contract duration + 10 years
Events Photos, recordings (with consent) Event promotion Consent 5 years
Audit Data from audited documents Compliance, efficiency improvement Legitimate interest Audit + 2 years, then 10 years archiving
Complaints/Litigation Relevant data for resolution Protection of interests Legitimate interest Resolution + 3 years

Video conferences (Zoom, Teams): We only record with participants’ consent, retention 30 days.


4. Legal Basis for Processing

We process your data only based on a valid legal basis:

Legal Basis When We Use It Examples
Consent (Art. 6(1)(a)) When you give your explicit consent Panel registration, newsletter, marketing cookies, event photos
Contract (Art. 6(1)(b)) To execute a contract or pre-contractual steps Service delivery, order processing, employment
Legal obligation (Art. 6(1)(c)) When the law requires us Tax records, REVISAL, ANAF reporting
Legitimate interest (Art. 6(1)(f)) Business interests that do not unfairly affect you IT security, fraud prevention, service improvement

Withdrawal of Consent

  • You can withdraw it at any time, as easily as you granted it
  • Withdrawal does not affect the lawfulness of processing prior to it
  • To withdraw: mkor.eu/contact or [email protected]

5. Who We Share Data With

Categories of Recipients

Category Examples Purpose
IT and cloud providers Google Cloud, Microsoft, Zoho, Orange, DIGI Hosting, email, communications
Analytics services Google Analytics Understanding website usage
Clients (for studies) Companies ordering research Delivery of results (aggregated/anonymized data)
HR service providers Payroll companies, occupational medicine, SSM, PSI Personnel administration
Financial services Banks (BCR, ING), EDENRED, Benefit Payments, vouchers
Legal services Lawyers, consultants Counseling, litigation
Authorities ANAF, ITM, ISU, courts Legal obligations

Important regarding research studies: Our clients receive exclusively aggregated data and statistics. We never share respondents’ personal data with clients who order studies. Responses are decoupled from participants’ identity before any analysis or reporting.

Main Infrastructure Providers

  • IT and communications: Orange, DIGI, Google Cloud, Zoho, Microsoft Teams, Zoom, Tracking Time
  • Financial services: BCR Bank, ING Bank, EDENRED, Benefit
  • HR services: Occupational medicine companies, Health and Safety (SSM), Fire Safety (PSI), payroll
  • Archiving: Global Archive Management
  • Recruitment: E-jobs, Bestjobs

6. International Transfers

Some data may be transferred outside the European Economic Area (EEA).

Transfer Mechanisms

Destination Mechanism Details
Countries with an adequacy decision Free transfer United Kingdom, Switzerland, Canada (PIPEDA), Japan, South Korea
USA – DPF certified organizations EU-US Data Privacy Framework Google, Microsoft, Zoom, Salesforce
USA – other organizations Standard Contractual Clauses (SCC) Meta, TikTok
Other third countries Standard Contractual Clauses (SCC) With additional technical measures

Protection Measures

  • Encryption in transit: TLS for all transfers
  • Data minimization: We transfer only the strictly necessary data
  • Impact assessments (TIA): We have evaluated the legislation in third countries

You can request a copy of the Standard Contractual Clauses at: [email protected]

Third-Party Provider Policies

For details about data processing by our providers:


7. How Long We Keep the Data

Category Retention Period Reason
Panel Members Duration of panel + 3 years Prevention of duplicate registrations, archiving
Study responses Duration of study + 3 years Verification, client audits
Site visitors (cookies) Session – 26 months According to the type of cookie
Contact forms 2 years Relationship management
Newsletter Until unsubscribing + 30 days Request processing
Candidates Recruitment process + 1 year Legal protection (discrimination)
Talent pool 2 years from consent Future opportunities
Employees Duration of employment contract + 75 years Legal obligations (pensions, archiving)
Commercial contracts Duration of contract + 10 years Legal obligations, archiving
Tax documents 10 years Tax obligations
Video conferences 30 days Operational

After the periods expire, the data is deleted or anonymized.


8. Your Rights

Summary Table of Rights

Your Right What It Means How to Exercise It Deadline
Access Obtain a copy of all your data. mkor.eu/contact or [email protected] 1 month
Rectification Correct inaccurate or incomplete data mkor.eu/contact or [email protected] 1 month
Erasure Request the deletion of data when it is no longer necessary mkor.eu/contact or [email protected] 1 month
Restriction Temporarily limit processing mkor.eu/contact or [email protected] 1 month
Portability Receive data in a structured electronic format mkor.eu/contact or [email protected] 1 month
Objection Stop processing based on legitimate interest mkor.eu/contact or [email protected] 1 month
Withdrawal of consent Revoke previously given consent mkor.eu/contact or [email protected] Immediately
Complaint Notify the supervisory authority (ANSPDCP) See below

Deadlines and Costs

  • Response time: Maximum 1 month from receipt of the request
  • Extension: For complex or multiple requests, the deadline may be extended by another 2 months (we will notify you)
  • Cost: Exercising your rights is free of charge
  • Exception: For additional copies or unjustified repetitive requests, we may charge a reasonable fee

Identity Verification

To protect your data, we may request additional information to confirm your identity.

Limitations

Certain rights may be limited when:

  • We have legal retention obligations (e.g., tax documents, HR)
  • Data is necessary for defense in court
  • The rights and freedoms of others would be affected

Filing a Complaint with ANSPDCP

If you are not satisfied with the way we handled your request, you can file a complaint with:

National Supervisory Authority for Personal Data Processing (ANSPDCP)

Contact Details
Address 28-30 G-ral. Gheorghe Magheru Blvd., District 1, Bucharest, postal code 010336
Phone +40.318.059.211 / +40.318.059.212
Fax +40.318.059.602
Email [email protected]
Website www.dataprotection.ro

Complaints can be filed in Romanian or English, online, by mail, or in person.

Recommendation: Before contacting ANSPDCP, please contact us at [email protected]. We will make every effort to resolve your issue.


9. Data Security

Protection Measures

Category Implemented Measures
Technical security Firewall, antivirus, TLS encryption, regular backup
Access control Unique passwords, authentication, role-based access
Confidentiality Agreements with employees and collaborators
Training Periodic training for staff
Risk assessment Periodic analysis of processing activities

Incident Reporting

In case of a data security breach:

  • We will notify the ANSPDCP within a maximum of 72 hours (if there is a risk)
  • We will notify the affected persons without delay (if there is a high risk)

The mkor.eu website uses cookies for:

  • Correct functioning of the website
  • Analysis of usage
  • Personalization of experience
  • Marketing (with your consent)

For complete information, see the Cookie Policy

MKOR Panel

The MKOR Panel platform has its own privacy policy, available upon registration.


11. Policy Changes

Change History

Date Version Main Changes
2026-01-24 3.0 Complete restructuring: visual summary with icons, consolidation by user categories, improved rights table, links to third-party policies, detailed section on study response anonymization
2025-01-24 2.0 Added executive summary, table of contents, new sections
2018-05-25 1.5 Update for GDPR compliance (Regulation 679/2016): extended user rights, detailed legal bases, DPO designation
2017-03-01 1.0 Initial version – privacy policy for the MKOR website

How We Inform You About Changes

  • Email: For panel members and newsletter subscribers
  • Website banner: For all visitors
  • Reconfirmation request: If the changes affect the legal basis

Previous versions are available upon request: [email protected]


12. Contact

Data Protection Officer (DPO)

Details
Email [email protected]
Online form mkor.eu/contact
Address str. Mărgelelor 2d, vila 3, Bragadiru, Ilfov
Phone +40 728 853 359

DPO Responsibilities

  • Information and advice regarding GDPR obligations
  • Monitoring compliance
  • Point of contact for ANSPDCP and data subjects
  • Coordination of data subject requests

We will respond as soon as possible, but no later than 1 month.


MKOR Consultanta SRL

Website: www.mkor.eu

Contact: [email protected]