Fashion Market Evolution.Live

Yes. We know how important it is to get a clear idea of the service you are going to purchase, so yes, you can request a demo for a dashboard.

One of the MKOR consultants will schedule a demonstration discussion, in which he will present you a live demo dashboard (generated from random data).

Contact us for a demo session>

Immediately after completing the order form, you will receive an email from us with the proforma invoice.

Once the payment is confirmed, you will receive an email with the tax invoice and the credentials for your Fashion Consumer Trends.Live dashboard.

When you subscribe, you get access to your personalised Consumer Trends.Live dashboard. In it, our experts translate market data into an interactive and easy-to-understand format. We recommend that you save the link to your dashboard to access it quickly, whenever you want.

We have also prepared script and video tutorials, which you can find directly in the dashboard. And if you have gone through the tutorials and still have questions, you can contact us directly. A consultant will help you at any time, from Monday to Friday, between 09:00 and 18:00.

The data you will access by subscribing to Consumer Trends.Live connects you in real time to your market of interest. This will give you an unprecedented competitive advantage because:

• You will know at any time how consumption evolves in the market, depending on category, budget, brands (Consumer Trends)
• You will identify the consumer profile in general, by category, budget or by brand (Consumer Trends)
• You will find out who are the top retailers in the market and their evolution in terms of conversion rate, NPS score or average budget (Competitor Benchmarking)
• You will have access to the main differentiators and weaknesses of the top retailers in the market, according to the opinion of consumers in that niche (Competitor Benchmarking)
• You will have at hand a tool through which you can explore the target audience for your industry of interest, in general, and that of large retailers in the market, in particular (Competitor Benchmarking)

We hope we have answered your question. If you still have doubts about the usefulness of the data, schedule a demo with a consultant >

Yes, of course! If you intend to enter a market that we are already analysing, accessing this study will help you find out the market trends instantly and at a much better price than a personalised study.

Sure it does! We developed Consumer Trends.Live with entrepreneurs like you in mind, to help you have instant access to up-to-date market data in an intuitive and easy-to-explore format – all at a much better price than a custom study.

We know that when you start you do not have thousands of euros to order your own study. But the need for quality, professionally collected and analysed data is essential to substantiate any winning launch strategy.

Find out how the data provided by Consumer Trends.Live can help you in the upper detailed sections or request a demo with one of our consultants>

Fashion Consumer Trends.Live monitors over 50 fashion retailers: About You, Adidas, Aldo, Anna Cori, Answear, Benvenuti, Bershka, Bigotti, Bonprix, C&A, CCC, Colin’s, Collective, Cropp, Dasha, Decathlon, Dedoles, Deichmann, Depurtat, Dovani, DyFashion, Ecco, Elefant, eMAG, Enzo Margi, Epantofi, Factcool, Fashion Days, Fashion Up, Gateshop, Glami, Guess, H&M, Hervis, Hiris, House, Il Passo, Intersports, Kalapod, Kenvelo, Kik, Koton, LC Waikiki, Lee Cooper, Leonardo, Mango, Marelbo, Marks & Spencer, Massimo Dutti, Meli Melo, Miniprix, Modlet, Mohito, Musette, New Yorker, Next, Nike, Nissa, Office Shoes, Orsay, Otter, Pantoful Galben, Peek & Cloppenburg, Penti, Pepco, Poema, Pull & Bear, Puma, Remix Shop, Reserved, S77, Salamander, Sinsay, Sizeer, Skechers, Smyk, Sport Vision, Sportisimo, Stradivarius, Superpantofi, Takko Fashion, Terra Nova, Tezyo, Tom Tailor, Tommy Hilfiger, U.S. Polo Assn., Vans, Vivantis, Walkmaxx, Wildfashion, Zalando, Zappatos, Zara, precum și retaileri generaliști, care comercializează îmbrăcăminte, încălțăminte sau accesorii: Auchan, Carrefour, Cora, Kaufland, Lidl.

If your brand is not on the list, send us a request on [email protected] and we will analyse the opportunity to introduce it in the study.

For an easier use of the dashboard, we have prepared script and video tutorials, which you can access directly from the dashboard.

If you still have questions after going through the tutorials, you can contact us anytime, from Monday to Friday, between 09:00 – 18:00 and a consultant will help you. You can find us here>

Monthly. At the beginning of each month, MKOR Panel respondents are invited to share their shopping experiences from last month.

Their answers are updated in real time in the dashboard.

Each month, you will receive an automated email notifying you that the data in the dashboard has been updated.

Yes, the sample on which we carry out the research is nationally representative based on gender, age and region.

We make sure you receive statistically significant data, by guaranteeing a minimum number of respondents per month (minimum N = 400), consumers in the field of interest (people who have purchased clothing, footwear or accessories during the last month).

The validation of respondents takes place through a partially automated, partially manual process. This ensures that the data you explore is valid and complete.

To validate his answer, a respondent must:

• Be an adult over the age of 18
• Have purchased clothing, footwear or accessories during the last month (reported at the time of completion of the study)
• Complete the entire questionnaire
• Go through the questionnaire in a time frame that indicates the careful reading of questions and answers (we eliminate the so-called “speedsters”)
• Complete the answers to the questions correctly and honestly (we will eliminate the “straight line” answers or where filling patterns are visible)

Consumer Trends.Live eliminates the huge collection and analysis periods required for a custom or an omnibus study. That’s why, in the .Live platform, you have instant access to data from real consumers, updated monthly.

Compared to the alternatives, Consumer Trends.Live gives you instant access to data and allows you to analyse market behaviour in an intuitive and dynamic interface with a single click. Everything at much more affordable costs.

Specifically, with Consumer Trends.Live you benefit from 20-35x lower costs compared to the custom studies. That is only 3-5% of the amount you would pay if you conducted this study.

Invoicing is made automatically upon receipt of your order. Initially, you will receive a proforma invoice, and after we receive the payment, we will send you the tax invoice.

At the end of the 12 months of the subscription, if you opt for the extension of the subscription, the process resumes.

You pay the proforma invoice by bank transfer and send us the proof of payment by email. Manually validating your payment and account can take 2-3 business days.

Because we want the subscription to Consumer Trends.Live to be as easy as possible, we are working on the implementation of the online payment system, via card. We’ll be back with an email update when this option is available.

The subscription is automatically renewed for a period similar to the previous one (12 months).

After renewing your subscription, you retain access to all the historical data you have had access to until then.

If you do not want to renew your subscription, you can cancel it before it expires and explore the data while your access link is still valid. After your subscription expires, you lose access to the dashboard, so you need to make sure that you save the information you will need.

Do not worry, though. 14 days before the subscription expires, you will receive an automatic notification email, in which you will be able to opt for the extension or cancellation of the subscription.

Yes, you can unsubscribe, but you will not be able to request a refund. With the subscription, you receive access to all the historical data (from March 2021), as well as to all the data updated monthly, for one year (12 months).

We invite you to convince yourself of the long-term benefits of Consumer Trends.Live before accessing the package that suits your company in a customised demo!

One of the MKOR consultants will schedule a demo session, in which he will present you a live demo dashboard (generated from random data).

Of course. You have access to the entire data flow available from the beginning of the collection (March 2021).